Cookie Policy

Last updated: May 22, 2025

🍪 About Cookies: This Cookie Policy explains what cookies are, how Parts Geeks uses them on our website, and how you can manage your cookie preferences. By using our website, you consent to our use of cookies as described in this policy.

1. What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They help websites remember information about your visit, such as your preferred language, login status, and other settings that can make your next visit easier and the site more useful to you.

Cookies contain information that is transferred to your device's hard drive. They are widely used to make websites work more efficiently and provide a better user experience.

Types of Cookies by Duration

  • Session Cookies: Temporary cookies that are deleted when you close your browser
  • Persistent Cookies: Remain on your device for a set period or until you delete them

Types of Cookies by Origin

  • First-Party Cookies: Set directly by our website (autoproparts.com)
  • Third-Party Cookies: Set by external services we use (analytics, advertising, etc.)

2. How We Use Cookies

Parts Geeks uses cookies to enhance your browsing experience, analyze website performance, and provide personalized content. We use cookies for the following purposes:

3. Cookies We Use

Below is a detailed list of the cookies used on our website:

4. Third-Party Cookies

We work with trusted third-party services that may place cookies on your device. These partners help us provide better services and analyze website performance.

📈 Analytics Services

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Google Analytics: Helps us understand website usage and improve user experience.

Hotjar: Provides heatmaps and user session recordings to optimize our website.

Adobe Analytics: Advanced analytics for detailed user behavior analysis.

📢 Advertising Partners

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Google Ads: Delivers targeted advertisements and measures campaign performance.

Facebook Pixel: Enables retargeting campaigns on Facebook and Instagram.

Amazon DSP: Automotive parts advertising on Amazon properties.

📱 Social Media Integration

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Facebook Social Plugins: Share buttons and social login functionality.

Twitter Widgets: Tweet embedding and sharing features.

YouTube: Embedded product videos and tutorials.

🛠️ Customer Support Tools

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Zendesk Chat: Live customer support and chat functionality.

Intercom: Customer messaging and support ticket system.

TrustPilot: Customer review collection and display.

5. Managing Your Cookie Preferences

You have several options for managing cookies on our website:

🍪 Cookie Preference Center

Customize your cookie settings using our preference center:

Browser Cookie Settings

You can also control cookies through your web browser settings. Here's how to manage cookies in popular browsers:

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Settings → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Manage Website Data
  • Edge: Settings → Site permissions → Cookies and site data

Important Note: Blocking or deleting cookies may affect your browsing experience and some website features may not function properly. Essential cookies cannot be disabled as they are necessary for basic website functionality.

Opt-Out Links

You can opt out of specific third-party cookies using these links:

6. Mobile Devices and Apps

When you access our website through mobile devices or our mobile app, we may collect information through cookies and similar technologies:

Mobile Browsers

Mobile browsers handle cookies similarly to desktop browsers. You can manage cookie settings through your mobile browser's privacy settings.

Mobile App

Our mobile app may use app-specific identifiers and local storage instead of traditional cookies. You can manage these through your device settings:

  • iOS: Settings → Privacy & Security → Tracking
  • Android: Settings → Privacy → Ads

7. Cookie Consent and Legal Basis

We obtain your consent for non-essential cookies through our cookie banner when you first visit our website. Our legal basis for processing includes:

  • Consent: For marketing and analytics cookies
  • Legitimate Interest: For performance optimization and fraud prevention
  • Contractual Necessity: For essential cookies required for service delivery
  • Legal Obligation: For compliance with applicable laws

Withdrawing Consent

You can withdraw your consent at any time by:

  • Using our Cookie Preference Center
  • Clearing your browser cookies
  • Adjusting your browser settings
  • Contacting our privacy team

8. Data Security and Retention

We implement appropriate security measures to protect information collected through cookies:

  • Secure cookie transmission (HTTPS)
  • HttpOnly and Secure flags on sensitive cookies
  • Regular security audits and monitoring
  • Limited access to cookie data

Cookie Retention Periods

  • Session Cookies: Deleted when browser is closed
  • Authentication Cookies: 30 days or until logout
  • Preference Cookies: 1 year
  • Analytics Cookies: 2 years maximum
  • Marketing Cookies: 3 months maximum

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, we will:

  • Update the "Last updated" date at the top of this policy
  • Notify you through our website or email if changes are significant
  • Request new consent if required by law
  • Provide clear information about what has changed

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies.

10. Contact Us About Cookies

If you have questions about our use of cookies or this Cookie Policy, please contact us:

Parts Geeks Privacy Team
📍 2025 Guadalupe St, Suite 260 Austin, TX 78705 USA
📞 (1-800-288-6776)
📧 [email protected]

Cookie Questions Hotline: Monday-Friday, 9:00 AM - 5:00 PM EST

We're here to help you understand and manage your cookie preferences.

🔒 Your Privacy Matters: We're committed to transparency about our cookie practices. If you need assistance managing your cookie preferences or have concerns about your privacy, our team is ready to help. Your trust is important to us.